Commercialisation Project Management

There are three (3) operations under the Commercialisation Project Management:

Project Design and Build

Depending on your project this stage can require the engagement of a variety of Advivo ICP’s trusted subject matter experts. Whether engaging technology, industrial design, product sourcing, production, legal counsel, corporate structuring and branding or marketing, lean start-up principles are used for iterative testing and validation throughout the entire design and build process. 


While pre-commercialisation can take many paths depending on the project design, there are four key vectors that often progress in parallel: product design and testing, market research, distribution design and intellectual property. Advivo ICP project management continues to assist by identifying Key Performance Indicators (KPIs) and criteria for success, and connecting you with the suppliers, distributors and potential funders that align to the needs of your project. 

Go-to-market and Launch

Advivo ICP views this as day one of your actual commercialisation phase. Our focus is on the monitoring of key metrics established in the previous stages, coordinating specialists, identifying what and when tactical pivots need to happen, and ensuring a strong focus on delivery is paramount.