The Team

The experience
0 +

projects’ worth of experience

Our difference

Meaningful experience providing real substance.

Our shared passion is disruptive innovation. Our shared goal is disrupting innovation.

We use our combined experience and science-backed methods to build winning strategies for our clients. Our team take the guess-work out of commercialisation.

We are disruptive market experts, CEOs and scientific strategists passionate about accelerating commercialisation success in Australia, and around the world.

MEET THE TEAM

Trevor is skilled in the use of ground-breaking data science tools that enable the rapid gathering of Market Intelligence, and has been instrumental in the development of applying these tools in deployment of Market Entry Strategy.

As Managing Director of Advivo ICP and its skilled consulting team, he is passionate about disrupting the innovation space and reducing the more than 80% failure rates of technology and product launches in Australia.

TREVOR HOLMES

MANAGING DIRECTOR

Marcus has extensive experience in Strategy & Business Advisory, Digital Transformation, Innovation & Commercialisation and Sales Effectiveness.

Having worked with clients across more than 90 countries, Marcus has established multiple commercially successful technology product teams.

Marcus is also an Executive Coach, and a Mental Strength Coach working with executives, athletes, and sporting clubs.

MARCUS VAN VUGT

INNOVATION & COMMERSIALISATION SPECIALIST
Steve knows technology and business. He has a PhD in physical chemistry and is an author on 19 patents to date. He is very experienced in the commercialisation journey having been an R&D engineer, R&D manager, founder and CEO of start-up companies, multinational corporate executive and consultant.

Steve strives to improve the chances of success of new ventures through applying his experience and conducting market analysis with proven data science tools.

STEVE DAVIS

INNOVATION & COMMERSIALISATION SPECIALIST
Graham is passionate about sharing his wide knowledge base with new and existing clients. With a diversified background in business and technology, he has held many senior technology roles here in Australia as well as in Korea, Singapore, Africa, Japan, South America, USA, UK, China, and Europe. These roles in the financial services industry have crossed Retail, Wholesale, Insurance, Cards, and International Banking.

Director of Advivo ICP NSW based in Sydney.

GRAHAM YATES

DIRECTOR, NSW

A serial entrepreneur, mentor and adviser to many start-up and early-stage businesses. Over 20 years of experience in investment, financial and corporate structuring, strategy, etc. is preceded by a strong background in the commercialisation of technology across a wide number of industries.

MIKE AVEY

INNOVATION & COMMERSIALISATION SPECIALIST

Peter has held a range of executive positions in the financial services industry and his hands-on experiences in disruptive businesses add to the wealth of value that he brings to our team.

Peter has held a range of executive positions in the financial services industry and his hands-on experiences in disruptive businesses add to the wealth of value that he brings to our team.

PETER LALOR

INNOVATION & COMMERSIALISATION SPECIALIST
After completing her Accounting Degree, Jasmine pursued developing her skills in Public Relations and Marketing. She has a passion for innovation and commercialisation with a brilliant combination of creativity and strong organisational / strategic thinking skills. A keen traveller, Jasmine is always seeking business development opportunities with international innovation insights.

JASMINE HODSON

BUSINESS DEVELOPMENT MANAGER

A director and filmmaker based between Brisbane and Sydney.

Michaela is a director and filmmaker based between Brisbane and Sydney. She has been directing and editing music videos within Brisbane’s thriving music scene since 2014. Obsessed with the moving image from a young age, she was able to hone her craft and distinctive visual style through the creation of work for The Jungle Giants, Confidence Man and Morning Harvey, among others.

MICHAELA HOLMES

VIDEO PRODUCTION SPECIALIST

A young exceptional designer in the Philippines. Developed multiple creative ideas around the world.

Dayle started being a designer internationally at the age of 18. He have worked multiple nations , ethnic groups, and organizations that would have developed his skills and talents for the years. He is also the Founder and Creative Director of Daylight Creative Studio.

DAYLE ANGELES

UX & UI DESIGNER