Far too often, we rush products to market without considering whether we’re still on the correct track or whether the world in which we operate has changed since the brief was written. The key to delayed innovation is to make time in your process to halt and reflect on changing circumstances.
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If you’ve not brought a hardware product to market before, there is, unfortunately, a lot that you don’t know. We frequently see founders trip up
Steve specialises in technology assessment, business strategy, product development, IP and data science driven market analysis. Follow Steve on LinkedIn Follow Alert – full interview
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Advanced manufacturing technologies are playing a vital role in the growth of the world economy. They include innovations that will improve the productivity and sustainability of entire production processes.
“I threw away 20 years of business material. I recognized it as irrelevant in a post-COVID world. Two things happened to make me take this action.”
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